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How we choose

Better products,
made easier.

Shopping more thoughtfully can mean hours of researching products, comparing claims, and figuring out which standards actually matter. We do the work upfront, so you can find better everyday products with more confidence.

Buy Better. Do Good.

Pantry staples on linen

4

Standards

Guide what
we choose

What does “better” mean at AllPeople?

Better isn’t just a claim. It’s a standard.

We look beyond the front of the package to evaluate the certifications, sourcing, safety, transparency, and product information behind what we sell. Through our GreenChoice data partnership, we also evaluate factors including health and ingredient considerations, allergen visibility, carbon footprint, and dietary inclusivity.

Every product goes through our review process before becoming part of the AllPeople marketplace.

Herbs, spices and pantry ingredients
01

Certified & responsibly sourced

We look for products that meet recognized standards for cleaner ingredients and responsible sourcing.

Products must verify qualifying certifications such as USDA Organic or Non-GMO Project Verified, while sourcing practices are reviewed against standards including zero-deforestation requirements and responsible palm oil practices.

What this means for you

Fewer empty claims. More confidence in what you’re buying.

02

Transparent scoring

A better product should be easier to understand.

Through our GreenChoice data partnership, products are evaluated across the health, safety, environmental, and transparency attributes shown below.

That helps us look past marketing language and focus on the information behind the product.

Health and ingredient considerations

Allergen visibility

Carbon footprint

Dietary inclusivity

What this means for you

More transparency, without having to do all the research yourself.

03

Food safety certified

Better also means safe and accountable.

Suppliers are expected to meet recognized food-safety and operational standards, including applicable SQF, GFSI, and GMP requirements, along with barcode, traceability, and recall-readiness expectations.

What this means for you

Products come from suppliers with systems designed to support quality, traceability, and food safety.

Sealed storage jar
04

Built for reliable delivery

We focus on shelf-stable, non-perishable products that are better suited for dependable ecommerce fulfillment.

What this means for you

A more reliable shopping experience and fewer surprises when your order arrives.

Suppliers are also expected to provide advance notice when formulations or packaging change, helping us keep product information as accurate and current as possible.

We do the homework.
You make the choice.

There are a lot of labels, certifications, and claims competing for your attention. Our job is to make better choices easier to find.

That doesn’t mean every product is identical or perfect. It means each one has gone through a defined review process designed to help us offer products that better align with the standards AllPeople stands for.

Thoughtfully vetted. Easier to choose.

Quality • Safety • Transparency • Responsible sourcing

Make your everyday shopping count for more.

You’re already buying the things you need. AllPeople makes it easier to choose better products and turn those everyday purchases into support for causes you care about.

Buy Better. Do Good.